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Interbike Pre Show Numbers on Schedule to Match or Exceed Last Year

By tmg820 on 8/21/2008

Interbike today announced pre-show numbers for the indoor portion of
the industry's annual gathering, the International Bicycle Expo, are
expected to match or exceed the numbers from last year's show.

An indication the industry is feeling positive about the future,
despite uncertain economic times, the 2008 International Bicycle Expo
already includes close to 312,000 of net-sold, square-feet of exhibit
space, not including the thousands of square-feet given to industry
non-profit and advocacy organizations. As of the release date, the
reported figure represents close to 800 exhibiting companies and more
than 1,100 brands.

The final net-sold, square-foot figure is expected to be close to or
higher than last year's record show. The trade-only event will be held
at the Sands Expo and Convention Center in Las Vegas, September 24-26.

With recent increases in the price of gasoline, bicycles are gaining
momentum as a viable alternative mode of transportation. Bicycle
retailers report increases in new bike sales and in repair orders of
older bikes as well. Capitalizing on the momentum, bicycle and
accessory manufacturers are planning on launching a broad range of new
products at Interbike.

"With sales greatly increasing in the commuting category, and other
categories as well, we are looking forward to introducing several new
products at the show," said Steve Flagg, President of QBP. "As QBP has
grown with the market, Interbike has been and will continue to be the
best venue for us to launch new products."

Another
indication of the industry's optimism is in planned Interbike
attendance. More than 13,000 individual buyers, representing close to
3,000 storefronts plan on attending the Interbike International Bicycle
Expo, an increase of 21 percent for both figures, compared to the same
time last year.

"The bicycle industry is in a very exciting position," said Andy
Tompkins, Interbike's show director. "Consumers are looking for ways to
save money, and they are looking to bikes to help them do that, both in
their daily life and for recreation. Interbike is a direct reflection
of the marketplace, and the increase in the number of exhibiting
companies, both international and domestic, suggests the industry is
very healthy and has opportunities for growth."

The first two days of the industry only bicycle and accessory trade
show start with the OutDoor Demo in Bootleg Canyon, Nevada, September
22-23, where bicycle retailers and members of the media will be able to
test products from close to 140 bicycle and accessory manufacturers and
counting. Immediately following the OutDoor Demo will be the indoor
portion of the show, the Interbike International Bicycle Expo,
September 24-26.

Interbike promises to be a great show for exhibitors, retailers and
members of the media. For more information about exhibiting at
Interbike and other events and marketing opportunities surrounding the
show visit www.interbike.com.

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